Asian Travel Booming — up 6% 2011
ITB Berlin and IPK International just reported that Asian travel for 2011 was up by 6% over 2010 and is forecast to rise by another 5% in 2012. IPK conducts extensive surveys of travelers throughout Asia, the results of which appear in their Asian Travel Monitor and in the upcoming ITB World Travel Trends Report. Some highlights from both reports:
32% of travelers in Asia intend to increase travel in 2012
Increased demand for “edutainment” parks, adventure holidays, luxury travel and sports tourism
Inbound travel to Japan has not recovered from the earthquake, down more than 30%.
Japanese outbound travel fell by only 6%